
July 13, 2010 - Australians have 67.8 branded conversations a week and Apple has the most positive word of mouth of any brand
February 23, 2010 - Keller Fay Study Finds Vancouver Olympics Coverage is Stimulating Millions of Conversations about Advertisers’ Brands
December 10, 2009 - NBC Universal Selects the Keller Fay Group to Support Winter Olympics Advertising Research Efforts
September 29, 2009 - Healthcare Takes Front Row Seat in Daily U.S. Conversation
July 29, 2009 - Despite Recession, WOM Marketing Experiences Double Digit Growth
October 28, 2008 - Keller Fay Study Finds Presidential Campaign Dominates Daily Conversation
July 2, 2008 - Ed Keller, CEO of the Keller Fay Group, Re-Elected to WOMMA Board of Directors
June 25, 2008 - Keller Fay and OMD Study Finds Offline Word of Mouth More Positive and Credible Than Online Buzz
April 21, 2008 - New Word of Mouth Research Finds Moms Buzzing About Brands
November 26, 2007 - Keller Fay Group and Bazaarvoice Study Finds Altruism Drives Online Reviews
November 14, 2007 - Ed Keller WOMMA Opening Remarks
November 14, 2007 - New PQ Media Forecast Word of Mouth Marketing Spending to Break $1 Billion in 2007
September 25, 2007 - Red Sox Clobber Yankees in Word of Mouth
August 9, 2007 - What Brands are Teens Talking About? New TalkTrack® Survey Reveals Word of Mouth Winners
May 18, 2007 - Approximately 8 Million Americans Engage in “Idol” Chatter Every Day
May 14, 2007 - Word of Mouth the #1 Influence on Business Buying Decisions
May 7, 2007 - Ed Keller Re-Elected President of Word of Mouth Marketing Association (WOMMA)
April 13, 2007 - Brad Fay, Co-Founder Keller Fay Group, Wins ARF’s Prestigious “Grand Innovation” Award
March 16, 2007 - TalkTrack® Survey Shows Banks Receive Twice the Word of Mouth of Other Financial Services
Soup/Keller Fay Research
Staying the Course Makes Sense for Marketers During Crisis, Study Concludes
The New York Times